Modern Tech and Trends to Consider When Establishing Your Online Interior Design Platform

Increasingly, customers are becoming driven by technology, and offering a tech solution to certain aspects of your business can prove to be a major selling point. For years, smartphone use has driven businesses to develop standalone apps to make the most of the desire for convenient access within just a few taps.

If you’re looking to create an online presence for your interior design firm or are looking to expand, it’d be wise to try to offer a modern tech solution. Doing so would prove the sophistication of your business, tap into the cravings of customers who want to use tech wherever they can, and provide an additional reason to pick your services.

Visualizing Your Options the Modern Way

It’s quite incredible the amount of power that customers can have at their fingertips right now. Smartphones are strong enough to carry apps with supreme possibilities. Several apps already make use of 3D scanners, including the body-scanning app 3DSizeME and the phone-attachment 3D scanner Bevel.

Perhaps the more accessible and cost-effective route, however, would be to embrace augmented reality technology. It’s become a valuable design and modeling tool, particularly for customers looking to visualize item placement. Further, prompts and pop-ups with additional information or tips can be incorporated.

Already, major names in the home and design space are pushing the boundaries of AR. IKEA is a big one. Their Kreativ app lets you use its tech in several different ways. You can use a starter room, build a room, or scan your room into the app. From there, you place elements of the room or new products to see the fit and look.

Creating an app that lets customers 3D-scan their rooms and place products could help to make a design brand even more appealing. Customers might just download the app to have some fun, while others will help to make the decision-making process faster by testing and visualizing their ideas or the ones your designer offers.

Following Online Trends to Level Up the Appeal

Along with using technologies that specifically apply to the customer experience of getting someone to do their interior design, you can power up your online appeal by tapping into some other trends. One would be to offer promotions, vouchers, or discounts – particularly for new customers.

If not readily available, people have become accustomed to searching in a new tab for a voucher whenever they reach checkout. Of course, you’re more likely to acquire a customer if there’s an offer on your site. This is why the bingo sign-up bonus is always available. Uniquely, it ties in a bonus for online play and for bingo in the clubs.

This way, people who come by can continue to enjoy the experience online and are also offered a chance to come into the clubs and get a different experience. It’s become normalized while also still being beneficial enough to work as a selling point. Another trend to potentially jump on comes in the payments space.

Cryptocurrencies have run riot over the last decade, but the headlines would have you think of them as a mere investment vehicle. Rather, USD-tethered crypto and transaction-centric crypto, like Litecoin and Solana, have become popular for facilitating anonymous, fast, and super-secure transactions. Being among the growing, but still relatively few, businesses that accept these useful coins can also help to raise your appeal.

Customer expectations have changed drastically in recent years. Right now, the biggest trend interior designers should be concerned with is the use of augmented reality in specialized apps.

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